Mar 16, 2021

Utreon Launches iOS App

The YouTube competitor startup launches its iOS app in the App Store.

Toronto, Ontario — Utreon Inc. launches its iOS app, allowing iPhone & iPad users to experience the platform through a native app. Utreon aims to take on YouTube by giving creators a reliable and transparent platform on which to publish, share, and monetize their content.

Utreon launched in the summer of 2020 with a web app, making itself available to users across most devices. With the Utreon iOS app now available to download via the App Store, Utreon has reached the next milestone of its product roadmap.

Utreon for iOS

Native App Strategy

Utreon is amongst the first video platform apps to be written using Apple's newest and recommended SwiftUI app framework. This means the Utreon app follows OS conventions and meets user expectations.

"It is somewhat perplexing that companies with significant resources have been using multi-platform development tools, which typically sacrifice platform-specific functionality for the sake of theoretically easier development." said Edward Brawer, CEO of Utreon. "Most people can notice when an app feels like it breaks all the platform UI conventions. We were able to develop a top-of-the-line app using Apple's latest technologies, and will continue this strategy by doing the same for the Android OS." said Brawer. "This is what a return to innovation feels like – no cut corners, or sacrifice of the user experience. We're betting users will notice this attention to detail, which contributes to product satisfaction."


Utreon intends to continue this strategy by launching a completely native Android OS app next, cementing the feeling for users of all devices that only Utreon offers a truly native experience. Live-streaming, along with tvOS and Android TV apps are planned for 2021.

Utreon Inc.

Utreon is a next-generation platform built to revolutionize video through great technology, beautiful design, and awesome features. Founded in September of 2019, Utreon is a fast-growing company and is headquartered in Toronto. For more information, please see

Press Contact

Sean Duncombe
Utreon Inc.