No matter our upbringing, our background, our education or our experience, there is always a little voice inside us that whispers something whenever we are facing up to a new challenge, or a new system or even a new way of thinking.
"Who do you think you are?"
This phenomenon has a name: Imposter Syndrome.
It doesn't respect your experience, your age, your looks, your education or your track record. It only wants to stop you from ever possibly failing at anything - which means that it also wants you to never try anything new ever again.
In small business, and particularly with the digital world, this can be fatal to your goals.
About Dante St James
Dante St James is Australia's leading digital educator and advisor for small to medium businesses.