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Society & Culture
Virtual Legality Episode 48

This Video Will Be Demonetized: Weedcraft Inc. vs The Tech Giants

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2y Apr 11, 2019
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When independent management ("tycoon") game, Weedcraft Inc., went live on Steam earlier today, publisher Devolver Digital soon found that it had much more to worry about than simple storefront discoverability.

As Weedcraft Inc. models the rise of the nascent marijuana industry, the game quickly faced YouTube demonetization of "influencer" streaming, reviews, or even commentary, prohibitions on Facebook advertisements, and more.

But what do the Facebook, YouTube, and Twitch terms and conditions have to say about content restrictions like those imposed on Weedcraft?

Why are such restrictions written so broadly?

Why should all of the "tech giants" think twice about claiming that any piece of media necessarily "promotes" what it depicts?

And do we really want YouTube or Facebook determining what has artistic or educational merit?

Dangerous waters here in the Age of the Influencer.

(And, yes, this video is still monetized as of now...)

#Weedcraft #YouTube #VirtualLegality


Discussed in this episode:

"YouTube’s rules don’t justify demonetizing Weedcraft Inc videos"
VentureBeat - April 11, 2019 - Jeff Grubb
(https://venturebeat.com/2019/04/11/youtubes-rules-dont-justify-demonetizing-weedcraft-inc-videos/)

"So Weedcraft, a game about building a corporate business around legal marijuana..."
Twitter Thread - April 11, 2019 - AgentTinsley
(https://twitter.com/AgentTinsley/status/1116387260461502464)

Facebook Advertising Policies
(https://www.facebook.com/policies/ads/)

YouTube Advertiser Friendly Guidelines
(https://support.google.com/youtube/answer/6162278?hl=en)

Steam New Releases
April 11, 2019
(https://store.steampowered.com/explore/new/)

Twitch Community Guidelines
Last Modified - November 14, 2018
(https://www.twitch.tv/p/legal/community-guidelines/)


PODCAST VERSIONS AVAILABLE AT

Spotify: (https://open.spotify.com/show/3qsDhQ7h6BR2wLyNQYDWB4)

iTunes:
(https://itunes.apple.com/us/podcast/virtual-legality/id1448785539?mt=2)

SoundCloud:
(https://soundcloud.com/user-510342404)

Google Play Music:
(https://play.google.com/music/listen#/ps/In3d7qersx72lvzehxo7gu6cd5u)


"Virtual Legality" is a continuing series discussing the law, video games, software, and everything digital, hosted by Richard Hoeg, of the Hoeg Law Business Law Firm (Hoeg Law).

Rick has practiced for more than a decade at some of the country's largest law firms, representing IT, software, video game, and other technology companies, as well as the individuals and institutions which fund them.

DISCUSSION IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY AND IS NOT TO BE CONSTRUED AS LEGAL ADVICE. INDIVIDUALS INTERESTED IN THE LEGAL TOPICS DISCUSSED IN THIS VIDEO SHOULD CONSULT WITH THEIR OWN COUNSEL.

Any and all feedback is appreciated. Let us know what you think!


Blog, "Rules of the Game", at https://hoeglaw.wordpress.com/

On "Help Us Out Hoeg!" a regular segment on the Easy Allies Podcast (formerly GameTrailers)

(https://www.youtube.com/channel/UCZrxXp1reP8E353rZsB3jaA)

Biweekly on "Inside the Huddle with Michael Spath" on WTKA 1050

About Hoeg Law

The Hoeg Law Firm is a business law firm with big law experience and a small firm approach focusing on start-ups, technology, financing, and everything else a business might need.


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