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Society & Culture
Virtual Legality Episode 91

Sony, Disney, Spidey, and Feige: A Study in Brinksmanship

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1y Aug 21, 2019
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With Avengers: Endgame becoming the highest grossing movie of all time, and Spider-Man: Far From Home becoming the highest grossing movie ever released by Sony Pictures, all would appear to be full steam ahead for the Marvel Cinematic Universe (MCU).

But with the bomb dropped by Deadline Hollywood yesterday, it appears that Marvel, Disney, and Sony have a lot of issues to work out in the very near future.

What was reported by Deadline, and why is everyone else reporting that Kevin Feige will no longer be involved with Spider-Man?

How do negotiation failure like this, where both sides have strong incentives to come to agreement, happen, and why might news of the failure have leaked out at this time?

And why is this very far from the end of the story?

With great power comes great leverage...in Virtual Legality.

#SpiderMan #Disney #Sony


Discussed in this episode:

"Disney-Sony Standoff Ends Marvel Studios & Kevin Feige’s Involvement In ‘Spider-Man’"
Deadline - August 20, 2019 - Mike Fleming Jr.
(https://deadline.com/2019/08/kevin-feige-spider-man-franchise-exit-disney-sony-dispute-avengers-endgame-captain-america-winter-soldier-tom-rothman-bob-iger-1202672545/)

"Report: Spider-Man Will No Longer Be Shared by Marvel and Sony [UPDATED]"
Gizmodo/io9 - August 20, 2019 - Germain Lussier
(https://io9.gizmodo.com/spider-man-will-no-longer-be-shared-by-marvel-and-sony-1837416155)

"Much of today’s news about Spider-Man has mischaracterized recent discussions..."
Tweet - August 21, 2019 - Sony Pictures (@SonyPictures)
(https://twitter.com/SonyPictures/status/1164036827667238912)

"Fans Threaten to Boycott Sony, PS4 Over Spider-Man Leaving MCU, Start Petitions"
IGN - August 20, 2019 - Colin Stevens
(https://www.ign.com/articles/2019/08/20/fans-threaten-to-boycott-sony-ps4-over-spider-man-leaving-mcu)

"Brinkmanship: Walking On the Edge as a Strategic Decision"
Effectiviology
(https://effectiviology.com/brinkmanship/)

"Disney has an impressive list of demands for theaters who want to show 'The Last Jedi'"
Mashable - November 1, 2017 - Chris Taylor
(https://mashable.com/2017/11/01/star-wars-last-jedi-theaters-disney/)

Box Office Results: The Amazing Spider-Man, The Amazing Spider-Man 2, Spider-Man: Homecoing, Spider-Man: Far from Home, Venom, Spider-Man: Into the Spider-Verse
Box Office Mojo
(https://www.boxofficemojo.com/)


PODCAST VERSIONS AVAILABLE AT

Spotify: (https://open.spotify.com/show/3qsDhQ7h6BR2wLyNQYDWB4)

iTunes:
(https://itunes.apple.com/us/podcast/virtual-legality/id1448785539?mt=2)

SoundCloud:
(https://soundcloud.com/user-510342404)

Google Play Music:
(https://play.google.com/music/listen#/ps/In3d7qersx72lvzehxo7gu6cd5u)


"Virtual Legality" is a continuing series discussing the law, video games, software, and everything digital, hosted by Richard Hoeg, of the Hoeg Law Business Law Firm (Hoeg Law).

Rick has practiced for more than a decade at some of the country's largest law firms, representing IT, software, video game, and other technology companies, as well as the individuals and institutions which fund them.

DISCUSSION IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY AND IS NOT TO BE CONSTRUED AS LEGAL ADVICE. INDIVIDUALS INTERESTED IN THE LEGAL TOPICS DISCUSSED IN THIS VIDEO SHOULD CONSULT WITH THEIR OWN COUNSEL.

Any and all feedback is appreciated. Let us know what you think!


Blog, "Rules of the Game", at https://hoeglaw.wordpress.com/

On "Help Us Out Hoeg!" a regular segment on the Easy Allies Podcast (formerly GameTrailers)
(https://www.youtube.com/channel/UCZrxXp1reP8E353rZsB3jaA)

About Hoeg Law

The Hoeg Law Firm is a business law firm with big law experience and a small firm approach focusing on start-ups, technology, financing, and everything else a business might need.


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