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Why Franchise Fatigue is A Problem & What Bandai Namco Is Doing About it

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2y Jul 25, 2018
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Bandai Namco is looking to make 50% of its business about New IP. The publisher has even developed a special unit to create new IPs for them. Here’s why they think that’s such a big deal.

Hosts: Mike Williams and Gareth Evans
Script by Mike Williams
Edited by Jake Kulkowski

Sources:
gamesindustry.biz - https://www.gamesindustry.biz/articles/2018-07-23-bandai-namco-we-want-50-percent-of-our-games-to-be-new-ip

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We talk about video games every day on this channel, with news coverage, review round-ups, talking points and our own opinions. We do our best to call out the wrong, and highlight the good in the games industry.


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